SiMon marketing - reaching your readers
When it comes to marketing, get your electronic magazine, catalogue or brochure noticed. Use your online database to create targeted emails and e-marketing campaigns and be one of our first 50 publications to feature on our virtual newsstand. Open 24 hours a day, 7 days a week, our virtual newsstand allows subscribers access to your titles or build their own virtual library of back issues at the click of a button, whenever they want. Our categorisation makes titles quick and easy to find and the brief summary gives them a tempting insight into the featured content, just as they would get instore. For multiple titles why not guarantee maximum impact and subscriptions by creating your own branded virtual store? Your current and back catalogue issues will really stand out! Subscriptions and subscriber lists can be managed securely online and as your publications are downloaded online, it saves you staffing, storage and postal costs. Plus unlike traditional print, you can keep a track of readership activity and get a clearer picture of your ROI using our invaluable statistics reporting system. Date-statisticsThe date statistics shows you the number of readings of the different publications distributed over the different date intervals. Page-statisticsHow long do readers stay the on the pages, and which pages do they read more closely? The page-statistic will give you the answer to this and show you a graphic illustration of the readers' preferred pages in the publication. The dot-statisticsWith a highly useful dot-statistic monitor, you can see what readers have found most interesting in your publication by the appearance of coloured dots marking precisely where readers have clicked and zoomed-in. With the dot-statistic you will therefore gain valuable information about your customers' interest, enabling you to create interest based articles or images around the knowledge you build-up, therefore improving your product. Geographic-statisticsWhere do your readers live? With the geographic statistics you can see, where the readers are from. The areas are divided by country, region and city. The distribution of the readers is illustrated graphically and with a dynamic map, which gives you a good overview. The correctness of the areas is about 80 %. (Requires the module Geographic Statistics). Other statisticsBesides the above mentioned statistics you can also see what readers search for in your document, how many readers who have entered your document from Google, what the readers were searching for on Google before entering your document and how many readers download your PDF file etc. All information in the statistics module can be transferred to Excel and treated separately, so you can make the right conclusions. |
|






