Use our handy catalogue weight calculator tool to work out the weight of your next catalogue and keep it within your budget
For smaller Catalogues, keep the entire pack weight to under 100grams and ensure the pack size in no more than 240 x 165mm x 5mm to qualify as a Letter which is the cheapest format. You will need to mail in excess of 4,000 to the UK to gain the mailsort discount, but there are other methods of addressing that at reduced rates without being sorted, so it’s always worth checking all your options.
For larger Catalogues, your pack weight should ideally weight no more than 250g, after this it does start to increase in small increments on sorted mail . The minimum needed to mail to gain a sorted discount is 1,000 valid addressed items. There is also quite a hike for non sorted mail over 250g, then again over 500g. If you happen to be a lightweight under 100grams, but over the 240 x 165mm x 5mm format then this will still be classed as large letter, but you will still get a better rate up to the 100gram pack weight. The maximum weight for a Large letter format is 750g.
The largest of the Catalogues which are over 750g will be sent as parcel rate. This has a maximum weight limit of 2kgs & you will need to mail 1,000 valid addressed items to qualify for a sorted discount.
There is a handy Royal Mail price calculator you can use here, for budgeting purposes. We would recommend using the Advertising Mail service for the best available rates, but please remember your pack will need to be approved by Royal Mail prior to mailing to ensure it meets with their requirements.
Remember there are alternatives to Royal Mail aswell that can sometimes be more cost effective. Be sure to look into those too.
If you also wanted to reduce your pack weight further, you can also look into a naked mailing, meaning that the catalogue is sent out purely on it’s own without being enclosed in an envelope or polybag. The catalogue would need to be addressed, directly on the cover & you would need prior approval by your mailing provider to ensure it meets the requirements to be mailed solo. By mailing in this way, you can save the costs of the other enclosing items and its likely you could also gain the sustainable advertising discount, so worth exploring.
Already have your catalogue printed, but still need it mailed? No worries, we have some customers that only use us for our mailing services, so please get in touch to discuss your requirements.
Alternatively, if you would like to know more about our other services, feel free to browse the rest of our website.
Symbian Print aims to deliver a regular flow of advice and inspiration in the print industry. Offering unique resources, the latest insight and informative tutorials on the latest trends and developments in global print game.